About Us

Vivat Novum

Unisex, sustainable loungewear by Reilly Johnson. Based in NYC.
 Vivat Novum designs versatile statement pieces that are weird, but accessible and elevated, but comfortable. The slow fashion revolution, with its emphasis on ‘less, but better’ is at the core of our values as a brand. 

Our Name

Vivat Rex 
A Latin acclamation, ‘Long Live the King'. 
Adj: The gender-neutral form of ‘Novus’ meaning new, unusual, or strange.
Noun: Revolution 

Vivat Novum
(Vee-Vaht Noh-Vum)
Long Live the Unusual
A new acclamation for today's world.