About Us
Vivat Novum
Unisex, sustainable loungewear by Reilly Johnson. Based in NYC.
Vivat Novum designs versatile statement pieces that are weird, but accessible and elevated, but comfortable. The slow fashion revolution, with its emphasis on ‘less, but better’ is at the core of our values as a brand.
Our Name
Vivat Rex
A Latin acclamation, ‘Long Live the King'.
Novum
Adj: The gender-neutral form of ‘Novus’ meaning new, unusual, or strange.
Noun: Revolution
Vivat Novum
(Vee-Vaht Noh-Vum)
Long Live the Unusual
A new acclamation for today's world.